Hydrostor
Utility-scale power stored in thin air
Hydrostor’s energy storage solution has the potential to transform the world’s grids. This is a huge win for local economies, the environment, and the future of reliable electricity.
It’s also a complicated story to tell.
Hydrostor engaged Summer Bunker to build a brand and communications platform and a scaleable go-to-market plan.
After a discovery process that included in-depth interviews and market analysis, we delivered a streamlined messaging framework that stripped away the jargon to deliver a simplified, customer-centric story.
First stop: an updated web presence.
Content strategy and writing
Our ongoing work has also included the launch of what has now become a robust blogging program, partnerships with media including Heatmap, Energy Storage News, and the Washington Times, and the development of white papers and other high-value assets as part of an integrated content strategy.
Washington Times Commentary: Advocacy & Outreach
Heatmap Whitepaper & Campaign
Blog Series: Establishing Hydrostor's Unique Offer